Beyond The Wheel

Beyond the Wheel – Driver’s Edition Dec 2025

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Steady Sales, Strategic Moves, and a Market Growing Up

In this Driver’s Edition episode of Beyond the Wheel, Kenny takes listeners behind the scenes of the RV industry to unpack what’s really happening right now. Using recent shipment numbers, dealer dynamics, and major industry moves, this episode cuts through the noise to explain where the market stands and what it means for buyers, owners, and anyone watching the RV space.

This isn’t a boom-and-bust story. It’s a look at an industry maturing, recalibrating, and adapting to a more intentional consumer.

In this episode, we cover:
  • Recent RV shipment numbers from the last quarter and what they actually signal
  • Why wholesale shipments and retail sales don’t always tell the same story
  • How buyer behavior has shifted toward payments, value, and long-term ownership
  • Why some RVs are being heavily discounted while others hold firm on price
  • Inventory pressure, floorplan costs, and the reality dealers are managing today
  • What types of RVs are still selling well and why
  • Interior and upholstery trends driven by real-world use, not showroom flash
  • Quiet but meaningful changes in RV build philosophy and serviceability
  • RV technology that genuinely improves the camping experience
  • The Lazy Days shakeup: how Camping World and Campers Inn split the dealership group
  • What dealer consolidation means for consumers, service, and the future of the industry
    • Key takeaways:
    • RV shipments show stability, not chaos
    • Buyers haven’t disappeared, they’ve become more selective
    • Dealer consolidation reflects tighter margins and a more disciplined market
    • The most important RV improvements today are often the least flashy

      • Whether you’re shopping for your next rig, considering upgrades, or just want a clearer picture of where the RV industry is headed, this Driver’s Edition gives you the context you need without the hype.

      The post Beyond the Wheel – Driver’s Edition Dec 2025 appeared first on Beyond The Wheel.

      The post Beyond the Wheel – Driver’s Edition Dec 2025 appeared first on Beyond The Wheel.

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      Beyond The WheelBy Beyond the Wheel