Sign up to save your podcasts
Or
Share Beyond Trade Shows: The Media Move for 2026
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Beyond Trade Shows: The Media Move for 2026
Why the smartest supply chain brands are investing in real media—content, credibility, and connection—for 2026.
When you hear persuasion and influence, what comes to mind? If it’s not media, it should be.
In this powerful episode of The Supply Chain Marketing Show, host Ralph Henderson sits down with Brad Berger, President and Founder of SupplyChainBrain, to unpack how media has evolved from simple advertising into a game-changing differentiator for solution providers. Whether you’re planning your 2026 marketing budget or rethinking event spend, this conversation reveals why media isn’t just marketing—it’s your competitive edge.
🎯 Topics Covered:
Takeaway:
If you’re relying solely on events or trade shows to get noticed, you’re already behind. The brands that win in 2026 will be the ones using media to shape perception, build trust, and influence the influencers.
View all episodes
By supplychainbrain mediaWhy the smartest supply chain brands are investing in real media—content, credibility, and connection—for 2026.
When you hear persuasion and influence, what comes to mind? If it’s not media, it should be.
In this powerful episode of The Supply Chain Marketing Show, host Ralph Henderson sits down with Brad Berger, President and Founder of SupplyChainBrain, to unpack how media has evolved from simple advertising into a game-changing differentiator for solution providers. Whether you’re planning your 2026 marketing budget or rethinking event spend, this conversation reveals why media isn’t just marketing—it’s your competitive edge.
🎯 Topics Covered:
Takeaway:
If you’re relying solely on events or trade shows to get noticed, you’re already behind. The brands that win in 2026 will be the ones using media to shape perception, build trust, and influence the influencers.