Brand Focus Podcast

BFP 005: Defining Your Communication Strategy

Listen Later

Summary:

In this episode of the Brand Focus Podcast we discuss the fourth and final element of the Brand Focus Framework, defining your communication strategy. Throughout the episode, we discuss the meaning of a communication strategy, marketing mediums and examples of brand image.

Show Notes:

  • Why establishing a brand foundation is important 0:47
  • Brand Focus Framework recap 1:22
  • What is a communication strategy 2:40
  • Communication mediums 3:20
  • Recommend marketing medium minimum 3:52
  • Example of brand image 5:01
  • Creating S.M.A.R.T objectives 7:00

    • Play Episode:

    OUR SPONSORS

    Subscribe to the Podcast:

    ...more
    View all episodesView all episodes
    Download on the App Store
    Brand Focus PodcastBy Antoine Woods Jr
    • 5
    • 5
    • 5
    • 5
    • 5

    5

    12 ratings