Breaking into sports can feel impossible, especially for women who don’t know where to start.
In this episode, Nicole Ezeh shares how she went from being a college track athlete to becoming a social media manager and brand strategist for professional athletes. We talk about what it actually takes to build a career in sports, how to think strategically as a social media manager, and why great brand strategy goes far beyond viral moments.
You’ll learn:
• How to break into the sports industry as a woman
• What managing professional athletes’ social media actually looks like
• The skills you need to become a sports social media manager
• How to think strategically about brand building and content
• What it takes to build credibility in a male-dominated industry
If you’ve ever wondered how to work in sports without being an athlete or how to turn your love of sports and social media into a real career, this conversation is for you.
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