Book Marketing Consultant and Author Coach Aryn Van Dyke sits down with Smith Marketing Manager Olivia McCoy to discuss some book goals authors should consider for 2024 and metrics to consider in order to track progress.

Aryn Van Dyke is a book marketing consultant and author coach. She has worked on more than 100 book launches, including multiple New York Times bestsellers, spanning across multiple nonfiction genres. After getting her start at HarperCollins, Aryn founded Book Rockstar in 2019 to make book marketing strategy more accessible to all authors. Learn more at www.bookrockstar.com and follow her on Instagram, LinkedIn, and YouTube.


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