Coverage for the Super Bowl is swinging into high gear with the game this season to be televised by Fox with Joe Buck and Troy Aikman at the mics.  Here are links to other stories covered in this edition of the Sports Media Beat with Dan Lovallo:

Rerun of Kobe Bryant's final NBA game

Is Jessica Mendoza out of Sunday booth?

NHL All-Star ratings dip

ESPN will air all of women's NCAA hoop tournament

NBC may join sports betting world

ESPN rolling out 500 shows for social media

Hackers nail NFL teams and ESPN accounts

Sean McVay joins ESPN Super Bowl coverage

Super Bowl LIV coverage details

What $5.6M could get you in digital marketing