Dr Goode, bearded consumer psychologist, explores man’s greatest obsession and greatest insecurity. He asks why we the possession of an oversized phallus is considered such a asset, and why certain cultures and individuals are traditionally associated with possessing elephantine sexual organs. His approach is informed by reading of contemporary psychological and a meta-social view of issues relating to sexual and physical attributes. In the meantime Dave and Dave make a series of cheap knob gags in the studio.