In this episode, we explore the coaching philosophy of Bill Bowerman, legendary track coach and co-founder of Nike, examining how his experiences in life and war shaped his unique approach to athlete development. We unravel his groundbreaking strategies, from individualized training and injury prevention to his innovative shoe designs, and learn how his relentless pursuit of marginal improvement led to both athletic success and the creation of a global brand.Chapters00:00 Introduction to Bill Bowerman01:53 Shaped by Early Life and War03:37 Innovation in Coaching and Footwear09:51 Prefontaine, Olympics, and Legacy