In this episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer talks about Domain Names, DNP Score, DMARC, DNSSEC, and Google Postmaster Tools. He goes through the parts of a WHOIS record, explains what various data and information means, and why it is important. Then, DNP Score, DMARC, DKIM, and DNSSEC are discussed. He also talks about why it's important to set up your domain name and verify it in Google Postmaster Tools.