In this episode, we discuss the tribulations of selling distributors and retailers on a new category, the value of having a co-founder with opposite talents, and the advantage of investors with long horizons.

In this episode, we discuss the tribulations of selling distributors and retailers on a new category, the value of having a co-founder with opposite talents, and the advantage of investors with long horizons.

In this episode, we discuss the tribulations of selling distributors and retailers on a new category, the value of having a co-founder with opposite talents, and the advantage of investors with long horizons.&nbsp;

Bill Shufelt, Co-founder of Athletic Brewing - Building the Non-Alcoholic Beer Category

Caroline Levy, a veteran Wall Street analyst, delves deep into the world of beverages with some of her hero's.&nbsp; Caroline’s quick wit, empathetic approach, and vibrant personality allow leaders to be vulnerable and speak truths not typically heard outside of closed-door conversations.

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Caroline Levy, a veteran Wall Street analyst, delves deep into the world of beverages with some of her hero's.  Caroline’s quick wit, empathetic approach, and vibrant personality allow leaders to be vulnerable and speak truths not typically heard outside of closed-door conversations.

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Bill Shufelt, Co-founder of Athletic Brewing - Building the Non-Alcoholic Beer Category

Bill Shufelt, Co-founder of Athletic Brewing - Building the Non-Alcoholic Beer Category