Bill Zylmans, chair of the Canadian Potato Council and a grower from Delta, British Columbia, says the threatened 25% U.S. tariffs are unprecedented in his career. President Trump insists they are scheduled to start March 4.

In this Digging Deeper podcast Zylmans claims that no side is a winner in this war. Seed growers will be first to feel the pain shipping to the U.S. for spring planting. But processors will be a close second with French fries moving across the border to multiple customers. It won’t be long before added costs hit consumers.