Billy discusses his 3 simple steps to help you increase sales quickly, why you must become a business unto yourself, the power of balloon arches, inflatable gorillas, and truly making your events feel special, our new and powerful 1 day sales event package, why you must strive to be different than the congregation of salesmen gossiping and complaining, the fact that you CAN be in the 1% and how to get started, the power of text sales and referral texts, Godzilla VS King Kong, and much more in The Salesman's Advocate!