Bin Juice with John Lyons

By John Lyons

Welcome to Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things business, marketing and marketing adjacent. Whilst wearing a hat and sat in front of some ... more

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FAQs about Bin Juice with John Lyons:

How many episodes does Bin Juice with John Lyons have?

The podcast currently has 7 episodes available.

Bin Juice with John Lyons episodes:

November 14, 2025 Bin Juice episode 23, If Your Brand is for Everybody, Your Brand is for Nobody
Episode 22 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins.
This time, This time, how diagnosis and strategy are essential to developing an effective brand position.
...more
11min
October 03, 2025 Bin Juice episode 22, The Metrics That Matter for SMEs
Episode 22 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent.Wearing a hat and sat in front of the bins.
This time, the metrics that matter for SMEs and how to track them.
...more
8min
August 12, 2025 Bin Juice episode 21, Why Businesses That Don't Do Marketing Definitely Do Marketing
Episode 21 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time I will mostly be talking about being distinctive and distinctive brand assets whilst shouting at a fox.
...more
11min
July 18, 2025 Bin Juice episode 20, Stop Being Of Your Category & Stand Out From It.
Episode 20 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent. Wearing a hat and sat in front of the bins. This time I will mostly be talking about distinctive brand assets whilst having a pop at another wannabe binfluencer. The nerve, eh?
...more
11min
May 14, 2025 Bin Juice episode 16, AI AI AI bloody AI more bloody AI
Episode 16 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent.

Wearing a hat and sat in front of the bins.
This time, it's here, it's there, it's every bloody where, AI AI AI bloody AI more bloody AI
...more
11min
May 14, 2025 Bin Juice episode 19, Why GenZ Values Making A Bald Man So Rich That He Can Send Katy Perry Into Space.
Episode 19 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent.

Wearing a hat and sat in front of the bins.

This time I will mostly be talking about the fallacy of brand purpose whilst showing off about having done a Tough Mudder. Did I tell you I did a Tough Mudder?
...more
11min
April 10, 2025 Bin Juice episode 17, The Loyalty Secret Nobody Wants to Talk About
Episode 17 of Bin Juice, the series where I share my thoughts, practical tips and occasional rants on all things marketing and marketing adjacent.

Wearing a hat and sat in front of the bins.

With 10 years running a promotions and loyalty agency working on some of the biggest programmes globally, and a stint at The LEGO Group leading on the loyalty proposition for their award winning programme, I know a thing or two about loyalty. But the secret I'm going to share isn't the one usually talked about. Strap in.
...more
9min

FAQs about Bin Juice with John Lyons:

How many episodes does Bin Juice with John Lyons have?

The podcast currently has 7 episodes available.