The President of El Salvador has appointed pro-Tether Bitfinex investor, ICO promoter, and self-described Bitcoin Maximalist Max Keiser to a senior government position. According to an op-ed from local outlet El Faro, Keiser and his wife Stacy Herbert are displacing some responsibilities of El Salvador’s official Foreign Ministry.

He purposefully cultivates an outlandish, splashy, and disordered personal brand. Late-night TV host Trevor Noah described him as “Bitcoin Willy Wonka.”

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