The two books by Thomas J. Williams focus on real challenges faced by salespersons. Inspired by questions asked by participants in sales workshops, the books tackle challenges of selling complex products and illustrate real situations.

Bizcast: Bits about books – In Conversation with Thomas J. Williams, co-author, The Seller’s Challenge and Buyer Centered Selling

Business Podcast Network produces podcasts for B2B brands, Sales and Marketing Teams, SAAS products, Startups and HR teams, helping organizations to connect with audiences and build brand stories.

Share Bizcast: Bits about books – In Conversation with Thomas J. Williams, co-author, The Seller’s Challenge and Buyer Centered Selling

Sign up to save your podcasts

Bizcast: Bits about books – In Conversation with Thomas J. Williams, co-author, The Seller’s Challenge and Buyer Centered Selling

Bizcast: Bits about books – In Conversation with Thomas J. Williams, co-author, The Seller’s Challenge and Buyer Centered Selling