What are core values? Why should I care about them?

Core values aren’t just a “white thing”—they’re the foundation of Black empowerment.

In this episode, Black empowerment educator Ama-Robin explores how our core values are challenged and undermined in a world that often questions our humanity. She's talking directly to the skeptics, showing how core values ground us, guide us, and help us live authentically and unapologetically. Plus, we break down 4 essential steps to defining and living by your values. 

This isn’t about resolutions or goals—it’s about building a life rooted in truth, strength, and liberation.

Tune in and discover why core values are your most powerful tool for empowerment.

 

How to Start the Core Values Work

1. Reflect: Spend some quiet time thinking about what matters most to you. What principles do you want to live by? Write them down.
2. Test Them: Think about a recent challenge you faced. How did your values guide you—or not? What would you do differently?
3. Live Them: Start aligning your daily actions with your values. This is a practice, not a one-time thing.
4. Revisit Often: Your values might evolve as you grow. That’s okay. Check in regularly to make sure they still fit.