Join Mike Oddo and his guest, Ryan Ruehel, a sucessful mega agent with 22 years of experience in the real estate industry. Ryan shares his story of frustration and transformation, from feeling lost and struggling to find leads to building a thriving business with a team of 41 agents and closing over 400 transactions per year.

In this episide, Ryan opens up about his early days in real estate, including his experiences with door knocking and cold calling. He shares how he developed a neighborhood expert approach, building relatinships with homeowners and providing valuable market insights. Ryan also discusses the catalyst that led him to seek out coaching and training, and how this investment in himself and his business transformed his career and life. He shares his insights on the importance of continuous learning, shrpening your skills, and finding the right support and guidance.

If you're a real estate agent loking for inspiration and guidance on how to take your business to the next level, this episode is for you.

Hey everyone! Welcome back to the Podcast. Today, I'm joined by the amazing Brian Moses, a true expert in the real estate industry. Brian's wealth of knowledge on working with buyers is unparalleled, and I'm excited to pick his brain today! Back in the day, I used to watch Brian's buyer training religiously on VHS tapes. Yeah, you heard me right, VHS tapes! But let me tell you, those timeless lessons have stuck with me throughout my career.

Brian and I dive deep into the N.A.R. proposed settlement and how it's going to reshape the industry. This isn't just a shift; it's a massive opportunity for savvy agents who are ready to embrace change. Brian shares a personal story from 1995 that completely transformed his approach to working with buyers. It's a tale of trial and error, learning from mistakes, and ultimately taking control of his business. We discuss the importance of setting boundaries and valuing your time as a real estate professional. No more working for free or chasing after every lead. It's about being strategic and efficient in your approach. And let's not forget about the power of buyer agency agreements. These aren't just pieces of paper; they're essential tools for protecting your interests and ensuring you get paid for your hard work. But it's not just about getting paid; it's about providing value to your clients.

Brian breaks down his proven strategies for guiding buyers through the homebuying process and securing the best deals. We also touch on the future of the industry and why now is the time to level up your skills. With the right mindset and approach, you can thrive in any market conditions. So whether you're a seasoned agent or just starting out, this conversation is packed with valuable insights that will help you elevate your real estate game.

Don't miss out on this opportunity to learn from one of the best in the business! Like, comment, and subscribe for more real estate tips and tutorials. And remember, the key to success in real estate is staying ahead of the curve. Thanks for watching!

In this video Mike Oddo breaks down the how one of the biggest opportunities in real estate comes out of the NAR settlement!

🏡💼 Hey there, it's Mike Oddo! On this channel, we dive into marketing, business, and finance to help you grow your real estate business. If you're ready to level up, hit that subscribe button! Now, let's get real about the NAR ruling. While everyone else is spreading fear, let's flip the script. Remember Napoleon Hill's wisdom: every challenge hides a golden opportunity. In past recessions, I turned the reasons people were getting out of my the industry into the reasons I scored big. You can too! In my 23-year career, this is the biggest chance I've seen. Want to thrive, not just survive?

Here's the game plan: Shift your focus from quick wins to long-term gains. Most agents chase immediate leads, but the real gold lies in nurturing prospects months ahead. Be the one they think of when it's time to buy. Don't be just another agent in the crowd. Stand out by getting prospects to raise their hand early. Build relationships before they're even ready to buy. It's a game-changer. And remember, it's not about working 24/7. With committed clients, you can set boundaries and still succeed.

Plus, take control of your commission negotiations. No more leaving money on the table! But wait, there's more! You'll need a killer presentation and a risk-reversal strategy to seal the deal. Make it easy for clients to trust you from day one. Now, I know there might be some curveballs ahead, but capitalism always finds a way. Stay ahead of the game by prepping now for the changes on the horizon. So, let's turn adversity into advantage. Start implementing these tactics today and watch your business soar! Don't miss out on this opportunity to level up your real estate game. Hit that like button and let's crush it together! 🚀🔑 Follow Me: Mikeoddo.com

Join hosts Mike Oddo and Todd Newcomb as they dive into the real estate industry rocking NAR lawsuit and its implications for real estate professionals. Here are some shocking details about the NAR Settlement that no one is telling you. Get ready for a candid conversation filled with valuable insights and actionable tips. In this video, Mike and Todd discuss the shocking revelations from the NAR lawsuit, including critical information about liability insurance and the consequences of policy limitations.

Discover why it's crucial for organizations to ensure they have adequate coverage to protect themselves legally. Learn about the proposed settlement and its potential impact on the real estate industry. Uncover the key changes proposed in the settlement, including the decoupling of commissions and its implications for both sellers and buyers. Explore the importance of transparency in commissions and how it affects consumers. Hear firsthand accounts and expert analysis on the evolving landscape of real estate transactions.

Find out about the role of NAR in advocating for the industry and protecting the interests of real estate professionals. Gain valuable insights into the history of real estate regulations and the importance of industry organizations. Don't miss this insightful discussion on the NAR lawsuit and its implications for real estate sales professionals. Whether you're a seasoned agent or just starting in the industry, this video offers valuable knowledge and practical advice to help you navigate the changing landscape of real estate sales.

Subscribe now for more sales tutorials and industry insights from Mike and Todd! And don't forget to like, share, and comment below with your thoughts on the NAR lawsuit and its impact on the real estate industry. #NAR #RealEstate #SalesTips #IndustryInsights #NARLawsuit #RealEstateAgents #CommissionDecoupling #TransparencyInCommissions #LegalProtection #SalesTutorials #RealEstateProfessionals

Hey there, real estate agents and business people in general! 👋 Mike Oddo and Jake Houle here, your goto guides for all things real estate and sales. Today, we're diving into the wild and often hilariously misunderstood world of real estate marketing and differentiating pitches. Buckle up for a rollercoaster of anecdotes, tips, and hacks that will not only entertain but also elevate your game in the competitive realm of helping clients buy and sell their homes.

🎢💼 🕵️‍♂️ Why Choose You as Your Agents? The Hilarious Side of Pitches!

🤣 Picture this: You ask a real estate agent, "Why should I pick you as my agent over anybody else?" and get a response like, "Well, Dick, here's the deal. I'm the best there is, plain and simple. I mean, I wake up in the morning, I piss excellence and nobody can hang with my stuff. If you ain't first, you're last."

😂 Classic Talladega Nights reference, right?

🔍 The Importance of a Strong USP (Unique Selling Proposition)

💪 Now, let's get serious for a moment. Not having a strong USB is like driving without a map in the real estate world. Jake emphaizes the importance of understanding marketing and the psychology of what makes people move. "I'm in a listening interview," he says, recounting a client's question. Imagine the power of being able to say, "I'm pretty lucky" and then actually sealing the deal. It's about making that personal conection and turning it into a win for both parties. 🤝✨

💬 Expert Negotiation: More Than Just Words!

🗣️ Mike sheds light on the claim of being an expert negotiator. "This car is crap. I will buy it for next to nothing. How next to?" he hilariously quips. Negotiation isn't just about stating you're an expert; it's about quantifying results. Jake adds, "So if you're going to use, 'I am an expert at negotiating,' what you have to do is then take the math."

📢 Marketing Mistakes: Billboards and Beyond!

🚗 Ever seen those billboards with a real estate agent's face but no clear message? Jake and Mike cringe at this common marketing mistake. "It's just a glorified business card with your picture on it," Mike remarks. The duo breaks down the flaws in such approaches, emphasizing the need to cut through the noise and make marketing meaningful.

📈 Quantifying Your Expertise: Proof in Numbers!

🔢 Quantifying expertise is key. Whether you're in construction or real estate, proving your value is crucial. Mike shares insights on getting testimonials that are "bangers" and emphasizes the power of doing the math. "My sellers on average get 2% more out of their home sale than the industry average." Now, that's a quantifiable claim that speaks volumes!

💼💰 🎭 The Art of Differentiation: Making Your Mark!

🌟 The conversation shifts to differentiation. Mike points out that it's not about just saying you've been in construction; it's about explaining how you understand the difference between a good house and a bad house. Attorneys transitioning to real estate often miss this point, thinking it's an easier field. It's about making your unique selling proposition (USP) compelling and understandable to the public.

🌐 Cutting Through the Marketing Noise: A Real Challenge!

🤯 Traditional marketing methods may not cut it in a world where we're exposed to thousands of advertisements daily. Jake stresses the need to cut through the noise and go direct to the customer. It's not about having billions like CocaCola; it's about finding creative ways to be memorable without a massive budget. 🚀

👥 Relationships and Obligations: The Hard Truth!

💔 Mike shares a party anecdote highlighting a common misconception. Just because you have a relationship with someone doesn't mean they're obligated to do business with you. People will go where the tangible benefits are. "I'm going where the benefit is," says a client, emphasizing the power of clear, tangible value propositions.

🤔 Beynd the Surface: The Power of Storytelling!

📖 Jake and Mike delve into the art of storytelling for real impact. A wellcompiled book of success stories can be a gamechanger in listing presentations. It's not just about saying you sold a house in 17 days; it's about showing the proof, the numbers, and the satisfied customers.

✨ Conclusion: Elevate Your Real Estate Game!

🚀 And there you have it, folks! An epic journey through the minds of two real estate and sales gurus, sharing insights, laughs, and invaluable tips. Whether you're a seasoned agent or just stepping into the real estate arena, these hacks and anecdotes are your secret weapons. So, go out there, make those connections, and let excellence be your morning ritual! 💼🏡

🔥 Join Mike and Jake, as we dive deep into the game-changing strategies that will skyrocket your success in sales in general. 🚀

👉 The Think Technique: Breaking the Ice with Leads Every successful sales journey starts with overcoming the biggest mistake: hesitation. Imagine having a neuralizer like in Men in Black, where doubts vanish with a blink. I guide you through the power of the "double tap" – don't overthink, just call. Your leads are seeking information, and it's your duty to connect. No fear, no overthinking. Just do it.

🔍 The Art of Scripting: Planning for Sucess Mistake number two: lacking a script. Successful real estate professionals don't wing it; they have a game plan. Learn why having a script is your secrt weapon. I share insights on avoiding distractions, whether it's overanalyzing leads' profiles or going down unecesary bunny trails. Stay focused, have a script, and dominate your sales game.

💬 Communication Channels: Treating Every Lead Equally Discover the mindset shift that transformed my approach. No more differentiation based on communication channels. Weather leads come through text, phone, website, or in person, treat them with the same dedication. Uncover the timeless truth – a buyer doesn't come on the lot unless they're ready to buy.

🔄 Relentless Follow-Up: The Key to Convesions Explore the art of relentless follow-up. If they don't answer the phone, double tap. If that doesn't work, text them. Utilize various channels, from Facebook to messaging apps. Learn from my experience of 2 decades working cold leads and converting in the top 1 percent of sales pros.

📧 Email Marketing Secrets: Crafting Compelling Messages Unlock the secrets of email marketing. Understand the importance of each component, from subject lines to body content. Don't let overthinking stall your process. The goal is simple: contact the person first. I reveal the consistent process that transforms leads into successful deals.

🛑 Overcoming Fear with Preparation Fear can paralyze, especially when you face a barrage of leads. The solution? Preparation. Be scripted up, know the call's outcome, and watch fear dissolve. Hear how we navigated freezing moments and embraced a fearless mindset through meticulous preparation.

📆 Consistency in Process: The Real Secret Sauce Discover why consistency is the magic ingredient. Inconsistent processes lead to inconsistent results. I share how a well-defined process, coupled with a fearless mindset, turns a hundred leads into a steady stream of successful deals.

🔒 Breakthrough: Overcoming Constraints Explore the common thread among high achievers – a refusal to settle. Don't let constraints lower your goals. Hear real stories of people turning mediocriyy into massive success. Learn how to stay true to your childhood dreams and break free from self-imposed constraints.

👊 Unleash Your Potential: The Power of Confidence Join me in understanding the limitations to success – often, it's all in your head. Stop worrying about what others think, and avoid overthinking. You won't know their response until you talk to them. Embrace the challenge be fearless, and let success follow.

Welcome to the Business Marketing Mastery Podcast with Mike Oddo and Jake Houle! 🚀 Dive into the world of strategic marketing for growth and profit with actionable shortcuts and hacks. Discover the pitfalls of the wrong advertising and learn why understanding consumer needs is key. Explore the art of creating a universal offer and maintaining it for lasting impact. Uncover the secrets of intent-based marketing versus interruption-based marketing, and gain valuable tips on tracking your marketing and budget to gurarantee success across various channels. Join us for expert advice on turning leads into customers and navigating the challenges of different industries. Tune in now for marketing mastery! 🎙️ #BusinessMarketing #GrowthStrategies #PodcastExperts

Struggling to make your mark in the real estate world? Tune in to our latest podcast where we bust some myths and reveal the key to success—focusing on high-dollar productive activities. We discuss why open houses may not be the best lead generator and why following up with existing leads could be a game-changer.

Whether you're a buyer's agent or a listing agent, we break down the simple mentality you need to excel. Skip the conflicting advice and start optimizing your efforts for results. Learn how to collapse time and hit career milestones faster. Don't just work hard; work smart! Listen now to level up your real estate game.