Book Tunez

Blind Spots: Why We Fail to Do What's Right and What to Do about It


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Why do good people unintentionally make bad decisions? In Blind Spots, leading business ethicists Max H. Bazerman and Ann E. Tenbrunsel uncover the hidden psychological forces that cause ordinary people to cross ethical lines without even realizing it.

In this episode, we explore the gap between our “should self” (the person we aspire to be) and our “want self” (the person who makes decisions in the moment). Through real-world tragedies—from Enron to the Ford Pinto to the Challenger disaster—we learn how ethical fading, shifting standards, and pressure-filled environments distort our judgment.

Most importantly, this episode offers practical strategies to strengthen your ethical awareness, resist blind spots, and create cultures where doing the right thing becomes the default, not the exception.

Because ethics isn’t about what you intend to do—it’s about what you actually choose to do.

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Book TunezBy Victoria and Jay