In this episode of the Building Web3 podcast, host Jax Dwyer welcomes Brent, a seasoned digital marketer with over 24 years of experience and a founding member of Chewy.com. Brent shares his journey from Web2 SEO and digital marketing to becoming a key player in the Web3 space with YakDAO.

Work with us: https://buildingweb3media.com/

Tune in to hear about Brent's transition into Web3, the challenges and opportunities for marketers in this evolving landscape, and his insights on integrating Web2 best practices into Web3 projects. Brent delves into YakDAO's innovative approach to real estate investment through decentralized autonomous organizations (DAOs), the importance of glamping in their property acquisition strategy, and how they bring real-world assets onto the blockchain.

Discover the unique milestones YakDAO has achieved, including the launch of its NFT collection, property acquisitions, and plans for future developments. Brent also discusses the impact of AI and Google advancements on Web3 marketing, the benefits of fractionalization of property ownership, and the exciting future of real-world assets in the Web3 space.

This episode is a must-listen for those interested in the intersection of digital marketing, blockchain technology, and real estate. Learn more about YakDAO, their mission, and how you can get involved in their innovative project.

Chapters
00:00:00 - Introduction
01:13:00 - Challenges in Web3 Marketing
02:47:00 - Entering Web3
04:29:00 - YakDAO Overview
06:57:00 - DAO Mechanics and Governance
09:23:00 - Project Details and Progress
14:51:00 - What is a DAO?
22:10:00 - Blockchain for Real Estate Use Cases
28:11:00 - Building and Overcoming Challenges
35:17:00 - Launchpad Experiences
41:40:00 - Future Milestones
48:56:00 - Getting Involved

Guest Socials: 
- Twitter: https://x.com/theyakdao, https://x.com/BrentRangen
- Company Website: https://yak.camp/

Host Socials: 
- Twitter: https://x.com/jaxxdwyer

Keywords

Web3, marketing, YakDAO, digital marketing, Web3 space, land acquisition, NFT sale, glamping, tokenomics, launchpads, community, marketing challenges, milestones, Web3 future

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Disclaimer: Nothing said on Building Web3 is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Jax, and our guests may hold positions in the companies, funds, or projects discussed.

Need technical content? Book a free strategy session with our team at https://jaxdwyer.com/ 

Need technical content? Book a free strategy session with our team at https://jaxdwyer.com/