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- Six for Six: Unlocking the Tools and Tips Behind Six Years of Six-Figure SuccessPodcast Episode #344: Six for Six: Unlocking the Tools and Tips Behind Six Years of Six-Figure Success04/30/2024Six for Six: Unlocking the Tools and Tips Behind Six Years of Six-Figure Success
In today's podcast episode, I'm sharing with you the top tools I have used over the last 6 years that I have been making 6-figures as a business owner.
I don't claim that these tools have caused me to be able to achieve 6-figures but they certainly have helped along the way
- Canva Pro
- Google
- Google Calendar
- Dropbox
- Magai – (this is an affiliate link)
- ATR2100 Microphone
- Libsyn
- iPhone
- Acuity Schedule Tool
- Agorapulse
- James Wedmore
- Social Media Marketing World
- LinkedIn
- Video on my Phone
- Trello
- Zoom
- ConvertKit
Dive deeper into each of these on today's episode.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
We would love for you to leave a 5-star review for our podcast on whatever app you listen on!
Need a social media strategy plan for 2024? Reach out for a free consultation call with our team!Other Ways to enjoy this podcast
The post Six for Six: Unlocking the Tools and Tips Behind Six Years of Six-Figure Success appeared first on Sweet Tea Social Marketing with Heather Heuman.
31 min - Are you creating Unforgettable Experiences in Your Business (and events)? w/ Phil MershonPodcast Episode #343:Are you creating Unforgettable Experiences in Your Business (and events)? w/ Phil Mershon04-23-2024Are you creating Unforgettable Experiences in Your Business (and events)?
Social Media Marketing World is an incredibly unique experience.
When creating an event, it's important to make it memorable for the attendees.
In today's episode, I'm joined by Phil Mershon, Director of Experience for Social Media and Social Media Marketing World as he shares some top things to make an event an unforgettable experience.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
Meet PhilPhil Mershon is the director of experience for Social Media Examiner. He's been designing the Social Media Marketing World experience for over a decade. Drawing from over 25 years in creating customized events, Phil loves to create memorable moments and transformational experiences. In addition, Phil is a jazz saxophonist, a pickleball enthusiast, and the author of Unforgettable: The Art and Science of Creating Memorable Experiences.
Favorite Quote from the EpisodeNeed help with social media strategy and management? Reach out to our team!Connect with Phil:Website: www.philmershon.com
Facebook: Phil MershonLinkedIn: https://www.linkedin.com/in/philmershon/Twitter: Phil Mershon (@Phil_Mershon) on XInstagram: Instagram (@phil_mershon)
Other Ways to enjoy this podcast
The post Are you creating Unforgettable Experiences in Your Business (and events)? w/ Phil Mershon appeared first on Sweet Tea Social Marketing with Heather Heuman.
35 min - Are you Making Wounded Business Decisions? w/ Athena Dean HoltzPodcast Episode #342:Are you Making Wounded Business Decisions w/ Athena Dean Holtz04-16-2024Are you Making Wounded Business Decisions?
Life is full of opportunities for us to become hurt and offended.
And sometimes those hurts and offenses stay with us and begin to change how we see life and make decisions.
In today's episode, I'm joined by Athena Dean Holtz as she shares her story of how hurt and offense became a driver in her business decision making.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
Meet AthenaAthena Dean Holtz serves as founder and publisher at Redemption Press in Enumclaw, WA where her Romans 8:28 Books & Gifts is one of the few remaining independent Christian bookstores. Having pioneered the indie publishing movement in the Christian space over 3 decades ago she is past president of the Northwest Christian Writers, and Redemption Press has qualified 3 years in a row as a Best Christian Workplace. She is the author of Full Circle: Coming Home to the Faithfulness of God, and also founded the She Writes for Him movement, launched during the pandemic.
Favorite Quote from the EpisodeNeed help with social media strategy and management? Reach out to our team!Connect with Athena:Personal Website : www.athenadeanholtz.com
Business website : www.redemption-press.com
LinkedIn : http://linkedin.com/in/athenadeanholtz
Facebook : http://facebook.com/athena.dean1
Other Ways to enjoy this podcast
The post Are you Making Wounded Business Decisions? w/ Athena Dean Holtz appeared first on Sweet Tea Social Marketing with Heather Heuman.
28 min - How to Communicate you are Shifting your Business Offerings on Social MediaPodcast Episode #341: How to Communicate you are Shifting your Business Offerings on Social Media04/10/2024How to Communicate you are Shifting your Business Offerings on Social Media
In today's podcast episode, I'm sharing with you 6 things to consider and think about if you are shifting your business offerings.
With the amount of content and information that is daily consumed on social media, it is not safe to assume that all of your followers will simply know what's going on with your business after 1 post.
So let's chat about 6 ways you can use social media to get traction with the right leads for your new business offerings :
- Build anticipation
- Communicate that your email list or podcast listeners get to hear first and encourage people to sign up or subscribe
- Set a date
- Repurpose content for different platforms
- Use hooks in your copy
- Ask for people to share, end referrals, etc.
Dive deeper into each of these on today's episode.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
We would love for you to leave a 5-star review for our podcast on whatever app you listen on!
Need a social media strategy plan for 2024? Reach out for a free consultation call with our team!Other Ways to enjoy this podcast
The post How to Communicate you are Shifting your Business Offerings on Social Media appeared first on Sweet Tea Social Marketing with Heather Heuman.
19 min - Being an Author in 2024 : Leadership, Authority & Best PracticesPodcast Episode #340:Being an Author in 2024 : Leadership, Authority & Best Practices w/ Pam Farrel04-02-2024Being an Author in 2024 : Leadership, Authority & Best Practices
60 books.
Can you imagine writing 60 books?
Today's podcast guest as done just that!
I am excited for all the authors tuning in today (whether you're an aspiring author or this is your 2nd, 10th or beyond book) to hear the wisdom from Pam as she shares some of her best tips and lessons she's learned over the course of 30 years of authoring books.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
Meet PamPam Farrel is an international speaker, author or co-author of 60 books including bestselling Men Are Like Waffles, Women Are Like Spaghetti. The Farrel Co-Direct Love-Wise ministry. They are the parents of 3 grown sons, and enjoy time with them and their 3 daughters in laws, and 7 grandkids. The Farrels make their home on a live-aboard boat docked in Southern Californiawww.Love-Wise.com
Favorite Quote from the EpisodeNeed help with social media strategy and management? Reach out to our team!Connect with Pam:FB : Pamela Farrel Author
Bill and Pam Farrel | Oxnard CAIG : @Love-wise62
Pinterest : @PamFarrelOther Ways to enjoy this podcast
The post Being an Author in 2024 : Leadership, Authority & Best Practices appeared first on Sweet Tea Social Marketing with Heather Heuman.
29 min - Takeaways from The Social Media Marketing World 2024 ExperiencePodcast Episode #339: Takeaways from The Social Media Marketing World 2024 Experience03/26/2024Takeaways from The Social Media Marketing World 2024 Experience
- Kara Whitehouse, CEO & Founder / digit-ALL marketing services
• We need to forget about follower counts and focus on genuine and authentic connections.• This event inspired me to embrace AI and to not let the constant evolution of AI tools and daily technology changes overwhelm me to the point I’m frozen. Pick a couple of the tools and focus on those and incorporate them into our processes.• There are so many people in this world that want to teach and help you grow! Embrace not being an expert and constantly be open to learning and soaking in the expertise of others.- Daniel Perez
• At first I was overwhelmed. I definitely felt like a small fish in a huge pond when I got there. Yay for imposter syndrome! The conference boosted my confidence both personally and professionally.- Christina Olivarez, Founder & CEO of The Social Butterfly Gal & Hustle + Socialize
• Even in a crowded online world, there are people who are YOUR PEOPLE who understand and get you, find those people. You are also never alone.- Michelle Micalizzi
• Kindness truly is an art form, and Social Media Marketing World serves as a magnet for these compassionate artists!• AI, when partnered with, exponentially amplifies our creative abilities.• Authenticity never goes out of style!- Amanda Wilbur
• In December, 2023 I quit my comfy government job and hung my digital shingle up to begin my entrepreneurial journey as a psychotherapist in private practice. Only I wasn’t getting any clients adding my name to therapy directories. I knew I needed something more. In comes #SMMW24. I learned more about social media marketing but even more I met like-minded people. I connected with someone who gets my brand and will help with a marketing strategy. I met people that are already successful in this genre and I have hope for the future, and lastly, I made friends with people that understand this entrepreneurial path and encourage me to keep on keeping on- Antionette Taylor , Marketing and Communications Coordinator / Cempa Community Care
• The connections are invaluable, I’m so grateful. It was a huge relief knowing I am not the only one dealing with “imposter syndrome”.- Kristine Scharsch, Sales & Marketing Manager / Mills Roofing Inc
• I came to focus on two things – improving my YouTube channel and with a curiousity about AI. SMMW more than delivered on this – but the people and the networking are what made it special (including yourself!). Plus seeing and listening to the speakers was inspiring not just because of their content, but because I am also a speaker, so I was absorbing tips and best practice. Safe travels – Louise Brogan, LinkedIn with Louise – a linkedin marketing agency and consultancy.• It was a HUGE confidence booster both personally and professionally.• I thought I was the only struggling with the disruptions but I wasn’t alone and that was refreshing.• The people, I made 1 friend at the pre conference meet up and I walked out with so many more.- Phil Mershon, Director of Experience / Social Media Examiner
• It was an unforgettable experience. Making genuine connections, diving deep into new insights, and getting hands-on evaluations for my clients' work were game-changers. Can't wait to apply all I've learned and bring that SMMW energy to our social media strategies!!! Khushboo Mazhar Web Worx (Social Media Manager)• I noticed a greater energy, stronger interest in learning, and much more intentional networking. I was deeply moved by the introverts and first time attendees who stepped up to organize meetups and Table Talks. The atmosphere felt electric with serendipitous connections and curiosity.Be sure to listen if you want to learn how you can volunteer and attend for FREE.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
We would love for you to leave a 5-star review for our podcast on whatever app you listen on!
Need a social media strategy plan for 2024? Reach out for a free consultation call with our team!Other Ways to enjoy this podcast
The post Takeaways from The Social Media Marketing World 2024 Experience appeared first on Sweet Tea Social Marketing with Heather Heuman.
25 min - Kara Whitehouse, CEO & Founder / digit-ALL marketing services
- Pitfalls To Avoid When Hiring {For Your Team} w/ Teri ClantonPodcast Episode #338:Pitfalls To Avoid When Hiring {For Your Team} w/ Teri Clanton03-19-2024Pitfalls To Avoid When Hiring {For Your Team}
Hiring someone new to join your team can be exciting and also intimidating.
What if the person ends up not being a good fit?
In today's episode, I'm joined by Teri Clanton, an Online Business Manager and Director Operations, as she shares 5 pitfalls a business owner can avoid when hiring someone for their team.
Here's a high level overview of the pitfalls to avoid when hiring:
- Not doing an in-depth assessment of what the company needs in its next hire
- Not involving your team in the hiring process
- Not creating an in-depth job description
- Not asking for a portfolio or work samples
- Not using a job application
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
Meet TeriTeri Clanton is an Online Business Manager / Director of Operations. She helps service providers run the back-end of their business so they can do the work they love without burning out. She does this through: hiring, day-to-day team management, strategic planning, systems, project or launch management and more.
Teri’s 20+-year career has included: hiring, team training, affiliate marketing, marketing support, Facebook group management, launch and project management, CRM management and c-suite administrative support.
As a Certified Director of Operations and former Certified Administrative Professional, Teri brings her detailed and analytical mindset to increase your business’s efficiency, impact and revenue.
Favorite Quote from the EpisodeNeed help with social media strategy and management? Reach out to our team!Connect with Teri:Wellness Business Services- https://www.linkedin.com/company/wellness-business-services (business)
- https://www.linkedin.com/in/teri-clanton/ (personal)
Other Ways to enjoy this podcast
The post Pitfalls To Avoid When Hiring {For Your Team} w/ Teri Clanton appeared first on Sweet Tea Social Marketing with Heather Heuman.
28 min - 6 Proven Strategies to Supercharge Your Social Media Presence for a Stellar 2024Podcast Episode #337: 6 Proven Strategies to Supercharge Your Social Media Presence for a Stellar 202403/12/20246 Proven Strategies to Supercharge Your Social Media Presence for a Stellar 2024
Today we're talking about 6 proven strategies to supercharge your social media presence for a stellar 2024.
- Update branding photos
Tips : You don't have to hire a professional to get great photosFind good, natural lightingPlay with different angles and backgrounds- Refresh website content
- Check social media profiles and bios
Tips : check profile and cover photos, bios and links- Check for outdated and broken links
- Engage in trending conversations
- Launch a thought leadership series
Tips : ask yourself what content are you putting out into the space that you want to serve?- Showcase customer success stories
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
We would love for you to leave a 5-star review for our podcast on whatever app you listen on!
Need a social media strategy plan for 2024? Reach out for a free consultation call with our team!Other Ways to enjoy this podcast
The post 6 Proven Strategies to Supercharge Your Social Media Presence for a Stellar 2024 appeared first on Sweet Tea Social Marketing with Heather Heuman.
13 min - Update branding photos
- Angela Nash: Boards, Bricks, & Branding – Mastering Social Media Across Multiple MarketsPodcast Episode #335:Angela Nash: Boards, Bricks, & Branding – Mastering Social Media Across Markets03-05-2024Mastering Social Media Across Markets
In today's episode I'm joined by Angela Nash who is well versed and has seen great success in using social media across different markets. From a branding house, real estate to running for school board, Angela has learned to leverage the power of social media.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
Meet AngelaAngela Nash is a dynamic force in Columbia, South Carolina, embodying the roles of Realtor, podcaster, creative strategist, speaker, and elected member of the Richland Two School Board. With a mantra of dreaming big and defying the impossible, Angela has continually proven that boundaries are meant to be crossed and expectations exceeded.
From shaking up Columbia's fashion scene as a teenager to captivating audiences with lead performances at the Koger Center, her journey is one of relentless creativity and ambition. Leading her own creative agency, Angela has transformed numerous businesses and non-profits. Her spirited approach has also propelled her to build an award-winning real estate business and secure a cherished role as an elected official, tirelessly serving the community that fuels her passion. Through each endeavor, Angela's zest for life and commitment to making a significant impact shine brilliantly.
Favorite Quote from the EpisodeNeed help with social media strategy and management? Reach out to our team!Connect with Angela:Linkedin –www.linkedin.com/in/scfancyrealtor
Facebook- Angela Nash Realtor | Columbia SCInstagram – Instagram (@scfancyrealtor)personal website –angelanash.comBusiness –thenashausgroup.comSpotify podcast –Thank You For SharingOther Ways to enjoy this podcast
The post Angela Nash: Boards, Bricks, & Branding – Mastering Social Media Across Multiple Markets appeared first on Sweet Tea Social Marketing with Heather Heuman.
28 min - Profit Over Revenue with Robert and Kaylee FukuiPodcast Episode #334:Profit Over Revenue with Robert and Kaylee Fukui02-20-2024Profit over Revenue
Do you know the difference between profit and revenue?
Oftentimes we hear about revenue, but profit is just as important!
In today's episode I'm joined by Robert & Kaylee Fukui as they share about profit in business, asking the question ‘how hard do you want to work' and 3 common mistakes entrepreneurs make when it comes to pricing.
If you found today's episode helpful, I'd love to know! Send me an email to [email protected] OR find me on LinkedIn and tell me what you thought of today's episode.
Meet Robert & KayleeRobert and Kay Lee Fukui are the co-founders of i61, inc., a business consulting company. They assist married entrepreneurs
create better work/life balance by structuring the business to scale while giving precious time back to the owner to invest into their marriage.Together, they have developed an innovative consulting program, Power Couples by DesignTM, which equips the married entrepreneur to build a Thriving Marriage AND Prosperous Business. They have also authored the book, Tandem: The married entrepreneurs’ guide for greater work-life balance.
Favorite Quote from the EpisodeGet Robert & Kaylee's ‘Priced for Profit' Course for $25 (normally $447)The Priced for Profit Online Course is designed to help entrepreneurs and couplepreneurs–like you–understand the components of pricing, walk through a simple-to-follow process, and see an immediate return.Even if you’re NOT GOOD WITH NUMBERS or finances, by following and applying the steps outlined in each module, you’ll be equipped to EXPERIENCE a new level of CONFIDENCE and MOMENTUM that will DRIVE your business to new levels of UNDERSTANDING, PRICING, and PROFITABILITY.
Register for Price for Profit today to GAIN CLARITY that will set you up to MAKE SMART DECISIONS that IMPACT your BOTTOM LINE and ROI.
Use code ‘PODCAST' to receive the discount
https://marriedentrepreneur.co/priced-for-profit
Connect with Robert & Kaylee:Free gift: Balance Your Marriage and Your Business Better
Book: Work-Life Balance For The Married Business OwnerWebsite: Marriage and Business coachingPodcast: Marriage and Business Coaching and on all major podcast playersLinkedin: https://www.linkedin.com/in/robertfukui/Linkedin: https://www.linkedin.com/in/kayleefukui/Facebook: https://www.facebook.com/powercouplesbydesignInstagram: @PowerCouplesByDesignOther Ways to enjoy this podcast
The post Profit Over Revenue with Robert and Kaylee Fukui appeared first on Sweet Tea Social Marketing with Heather Heuman.
29 min