This episode is part business strategy, part friendship goals — and 100% packed with practical tips for creative founders.

Jessie and KP are the duo behind Inkpot Creative — a design studio helping photographers and creatives build bold, personality-filled websites that actually convert. In this episode, we talk about what it’s like to grow a business together as real-life friends and roommates (yes, really), and how they’ve learned to blend design, content, and strategy in a way that feels human-first and high-impact.

We also go deep on blogging for business — from SEO basics to website structure to why you don’t need to be perfect or consistent to start seeing results.

🎧 Tune in for:

 ✸ The behind-the-scenes of building a two-person creative business from scratch

 ✸ How they approach branding and website design in a way that reflects you

 ✸ What most people get wrong about websites — and how to fix it

 ✸ Simple strategies to improve your site’s flow, clarity, and UX

 ✸ Why blogging isn’t dead (and how to write posts people actually find)

 ✸ A totally refreshing take on SEO and content consistency that won’t burn you out

Whether you’re a DIYer, a design lover, or someone who’s put off blogging for way too long — this one will get your wheels turning in all the best ways.

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🔗 Resources & Links Mentioned

→ Grab Inkpot’s Free Blog Post Ideas: inkpotcreative.com/free-blog-post-ideas

→ Learn More About Their Blogging for Business Masterclass: inkpotcreative.com/blogging-for-business

→ Listen to their Podcast: Unexpected Entrepreneur

→ Connect with Jessie & KP on IG: @inkpotcreative

→ Peek their gorgeous website: inkpotcreative.com

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Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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