<p>"Just putting all of our eggs in one basket because it's the right short-term thing to do is not where we want to be."</p>

"Just putting all of our eggs in one basket because it's the right short-term thing to do is not where we want to be."

Bloomberg Media's Keith Grossman on platforms: 'Be very wary'

The Digiday Podcast is a weekly show where we discuss the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.

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Bloomberg Media's Keith Grossman on platforms: 'Be very wary'

Bloomberg Media's Keith Grossman on platforms: 'Be very wary'