"It's about performing the procedure repeatedly until you're so comfortable with it that presenting and providing it to the patient becomes second nature."

In this episode, we are joined by Dr. Robert G. Ritter, D.M.D., who runs a practice focused on adhesive aesthetic dentistry. He promotes aesthetic dentistry as an integral part of mainstream dental care, and we discuss the impact of frictionless dentistry.

There are multiple ways to create a phenomenal culture of comprehensive dentistry. One approach is to focus on photography to introduce emotionally based dentistry, recognizing the psychology behind every patient. Investing in intraoral scanning is also crucial, as it eases the strain on your practice and helps streamline operations. Enhancing your continuing education by attending courses is another key to achieving success. Additionally, establishing a solid online presence is vital in today's media-driven world. Patients often search for the best practices through social media, and having a strong online presence can help them choose the best care.

Check out Rob’s Course

https://www.theprotocollive.com/ 

@02:24 Dr. Rob Ritter: Clinical Mastery

@10:29 From Dental School to Expertise

@16:51 What’s Holding Us Back

@26:57 Photography & Psychology in Dentistry

@38:16 Creating a Frictionless Culture