Tania Usher, Founder and Marketing Director of Blue Ginger Picnics shares her inspiring story of overcoming personal loss and bringing her small business dream to life. She's leveraged her decades worth of marketing experience to forge strong connections with local producers and suppliers to create a tourism business that takes the blues out of planning picnics. Tune in to this episode to learn how to leverage social media in your marketing, adjust your business plan when you get unexpected clients and why you shouldn't plan too far ahead.