Before you design your logo or start taking clients, you need a solid foundation. In this episode of Private Practice Lab, host Asia Rodriquez—licensed therapist and consultant—walks you through the essential building blocks every therapist-entrepreneur needs to start strong.

You’ll learn how to:

Choose the right business structure (LLC vs. PLLC vs. S-Corp) and stay legally protected

Write a mission & values statement that reflects who you serve and why

Apply ACT-based values work so your business decisions stay aligned

Set up core systems—EHR, telehealth, scheduling, and HIPAA compliance—from day one

Create policies & documentation templates that protect your time and boundaries

Establish simple brand basics like a domain, professional email, and placeholder site

🧠 Pro Tip: Don’t wait to feel ready—start with a basic structure and refine as you grow.

🎯 This week’s action step: Pick one foundational task—register your business, set up your EHR, or write your informed consent—and complete it.

👉 Listen now on Substack or your favorite podcast app.

🧩 Next Episode: The Formula for Finding Your Niche.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit privatepracticelab.substack.com