The Project: Inside Corporate Location Decisions

BMW and South Carolina…The Big Deal That Almost Never Happened


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This week, we bring you a new sub-series called “The Big Deal,” which takes a look at some of the biggest economic development deals in history and how they impacted communities. We start with BMW’s decision to bring its first facility outside of Germany to Spartanburg, South Carolina in 1992. To get the full story, we talked to Douglas Woodward, an economist with the University of South Carolina, Bobby Hitt, a former BMW staffer who became the Secretary of the South Carolina Department of Commerce in 2011, and Wayne Sterling, a legendary economic developer who managed the BMW project 25 years ago. Listen on to learn how Governor Carroll Campbell convinced BMW’s Chairman to reverse an initial decision to locate the plant in Omaha, Nebraska.

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The Project: Inside Corporate Location DecisionsBy Development Counsellors Internationals