Content Strategy Insights

Bob Kasenchak


Listen Later

Bob Kasenchak is an expert on taxonomy for web publishers. He's one of a handful of information architects who focuses on this powerful practice.

A good taxonomy helps people find and navigate your content. It helps search engines index and list your content. It helps connect your content to similar content on the web.

The process of building a taxonomy can help align different business units in your organization around a central knowledge model that can power a number of different information systems.

People like Bob devote their careers to the practice of taxonomy. But you don't have become a professional to benefit from well-organized content.

https://ellessmedia.com/csi/bob-kasenchak/

...more
View all episodesView all episodes
Download on the App Store

Content Strategy InsightsBy Larry Swanson

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

22 ratings


More shows like Content Strategy Insights

View all
Wait Wait... Don't Tell Me! by NPR

Wait Wait... Don't Tell Me!

38,668 Listeners

Jordan, Jesse, GO! by MaximumFun.org

Jordan, Jesse, GO!

3,336 Listeners

The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

The Tim Ferriss Show

16,063 Listeners

The Daily by The New York Times

The Daily

111,294 Listeners

Writers of Silicon Valley by Patrick Stafford

Writers of Silicon Valley

36 Listeners

Your Undivided Attention by Tristan Harris and Aza Raskin, The Center for Humane Technology

Your Undivided Attention

1,447 Listeners

Google DeepMind: The Podcast by Hannah Fry

Google DeepMind: The Podcast

196 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

28,272 Listeners

Product Thinking by Melissa Perri

Product Thinking

144 Listeners

The Rest Is Politics by Goalhanger

The Rest Is Politics

3,106 Listeners

The Unplanned Podcast with Matt & Abby by Matt & Abby

The Unplanned Podcast with Matt & Abby

15,914 Listeners

Content, Briefly by Superpath

Content, Briefly

20 Listeners