DishyMix

Bob Schmetterer on Becoming a Powerful Speaker, Advertising by the Decades and Yachting in Key Largo


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Meet Bob Schmetterer, Chairman and CEO of Euro RSCG Worldwide, who is recently retired and doing DishyMix from his yacht in Key Largo. Bob is living the life now and always did when he was running a massive agency conglomerate.Bob shares his wisdom and perspective on four decades in the agency business. Hear about the different eras of the ad biz, how Bob founded his first agency, his advice for starting an agency and some of the highlights of his amazing career.One of the most polished executive speakers not just in our industry, but in the US gives listeners the 5 key tips for being an accomplished, engaged presenter. This is very valuable and sage advice, well worth the listen! Then he regales us with stories of his heady bachelor days at the NY city dance clubs of the late 70's and 80's - go to The Palladium, Studio 54 and more with Bob.The axiom by which Bob lives his life is "living well is the best revenge." This episode gives you some great perspectives on your job potential and how to leverage your personal talents into an amazing career.
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DishyMixBy Susan Bratton