Episode: 8

BoK

Welcome to the latest installment of the Body of Knowledge (BoK) podcast series. In this episode, our panelists discuss the client services domain. Join Jennifer Ahner (director of major accounts and proposals, Ogletree Deakins), Silvia Coulter (principal, LawVision Group) and Nathaniel Slavin (partner, Wicker Park Group) for a thought-provoking conversation on the state of client service initiatives today, and where they see things going in the next year.

The Body of Knowledge (BoK) is a foundational resource for professional development in marketing that defines the core skills necessary for legal marketers to succeed. The BoK series on the LMA Podcast focused on how the BoK helps legal marketers today and in the future, dives deep into specific competencies within the BoK and shares insights into how legal marketers can utilize the BoK to be successful in their roles.