"It's a party in my mouth...and everyone's invited!" a wise man once said, probably drinking a White Claw. Yes, folks, Team LCB is taking on our bubbly, boozy beverages. They tackle the particulars of what makes this new wave of effervescent ecstasy so blandly appealing, why millenials are so fond of it, the heroic predecessors like Zima, and a surprisingly well-unionized industry.

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