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Bonus Episode: Inside Channel Security Secrets with Lou Rabon and Karen Sung
What if the key to selling cybersecurity wasn’t just about technology, but about uncovering the sales strategies that truly build trust and drive growth? In this special bonus episode of Channel Security Secrets, Lou Rabon and Karen Sung go live on International Podcast Day to celebrate podcasting, reflect on lessons learned, and share behind-the-scenes stories from building the show.
Channel Security Secrets is a one-of-a-kind security podcast focused on exposing the untold, critical insights from trusted advisors. Lou and Karen are the dynamic minds behind this podcast, Lou as host and Karen as the marketing strategist behind it all. We’re gonna be diving into their podcasting secrets and find out how Channel Security Secrets has worked for their company, Cyber Defense Group.
They share candid insights on:
- How the podcast was launched and shaped
- The lessons learned from trusted advisors in the channel
- Why trust, resilience, and curiosity come up again and again in sales conversations
- The behind-the-scenes challenges of making a podcast happen
- Advice for other leaders thinking about starting their own show
Quote of the Show
- “One of the recurring themes that I've heard is knowing when to say, I don't know, and then being someone that they can go to and to get the real answer, not the thing that's gonna make the salesperson the most money.” - Lou Rabon
Find all episodes, show notes, and resources at: https://www.cdg.io/podcast/
Partner with us: https://www.cdg.io/partner-with-cyber-defense-group/
Links
- Lou’s LinkedIn: https://www.linkedin.com/in/lourabon/
- Karen’s LinkedIn: https://www.linkedin.com/in/karen-sung/
- Website: https://www.cdg.io/
Ways to Tune In
- Spotify: https://open.spotify.com/show/1gIKsOyorKMzQA7wxck4dH?si=ff617df387aa401c
- Apple Podcasts: https://podcasts.apple.com/us/podcast/channel-security-secrets/id1826825461
- Amazon Music: https://music.amazon.com/podcasts/8703d3a3-4128-4691-8862-cb847f53f776/channel-security-secrets
- YouTube: https://www.youtube.com/@ChannelSecuritySecrets
View all episodes
By Cyber Defense GroupWhat if the key to selling cybersecurity wasn’t just about technology, but about uncovering the sales strategies that truly build trust and drive growth? In this special bonus episode of Channel Security Secrets, Lou Rabon and Karen Sung go live on International Podcast Day to celebrate podcasting, reflect on lessons learned, and share behind-the-scenes stories from building the show.
Channel Security Secrets is a one-of-a-kind security podcast focused on exposing the untold, critical insights from trusted advisors. Lou and Karen are the dynamic minds behind this podcast, Lou as host and Karen as the marketing strategist behind it all. We’re gonna be diving into their podcasting secrets and find out how Channel Security Secrets has worked for their company, Cyber Defense Group.
They share candid insights on:
- How the podcast was launched and shaped
- The lessons learned from trusted advisors in the channel
- Why trust, resilience, and curiosity come up again and again in sales conversations
- The behind-the-scenes challenges of making a podcast happen
- Advice for other leaders thinking about starting their own show
Quote of the Show
- “One of the recurring themes that I've heard is knowing when to say, I don't know, and then being someone that they can go to and to get the real answer, not the thing that's gonna make the salesperson the most money.” - Lou Rabon
Find all episodes, show notes, and resources at: https://www.cdg.io/podcast/
Partner with us: https://www.cdg.io/partner-with-cyber-defense-group/
Links
- Lou’s LinkedIn: https://www.linkedin.com/in/lourabon/
- Karen’s LinkedIn: https://www.linkedin.com/in/karen-sung/
- Website: https://www.cdg.io/
Ways to Tune In
- Spotify: https://open.spotify.com/show/1gIKsOyorKMzQA7wxck4dH?si=ff617df387aa401c
- Apple Podcasts: https://podcasts.apple.com/us/podcast/channel-security-secrets/id1826825461
- Amazon Music: https://music.amazon.com/podcasts/8703d3a3-4128-4691-8862-cb847f53f776/channel-security-secrets
- YouTube: https://www.youtube.com/@ChannelSecuritySecrets