Glow Journal

BONUS | Scents and Sustainability with Floral Street's Michelle Feeney


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In the final episode of Season 4, host Gemma Watts talks to the founder and CEO of Floral Street, Michelle Feeney. 


Michelle is, quite literally, a beauty industry icon. 


Headhunted by Estée Lauder Companies in 1993, Michelle is largely responsible for turning Crème de la Mer into a cult product before becoming Vice President, Global Communications of MAC Cosmetics, helping to increase the company’s net worth from $65 million to $1 billion in less than 7 years bringing mainstream awareness to the MAC AIDS Fund, and then spending 4 years as the CEO of St Tropez and transforming the tanning industry in that time.


Michelle launched Floral Street in November 2017, the story of which she shared back on Episode 53 of the Glow Journal podcast in 2020. 


In this bonus episode, recorded at Mecca Beauty headquarters, Michelle and Gemma chat personal fragrance, scent scaping and the changing face of sustainability in beauty. 


Read more at glowjournal.com

Follow Floral Street on Instagram @floralstreet_.


Stay up to date with Gemma on Instagram at @gemkwatts and @glow.journal, or get in touch at [email protected]

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