While in Indianapolis, my husband and I went to a concert at a pretty big venue. We went three nights in a row so I really got to see not only the band - but also the sales and marketing strategies at play by Live Nation inside the venue. What really caught my eye was the concession stand and how they were trying (and often failing) with their order bumps... In this episode, I'll be sharing some key takeaways from this experience and how YOU can create order bumps or fix yours if they aren't selling.