To kick off season four—and 2022—we've got a juicy one for you! We invited back previous interviewees and asked them what their top launch tip for the year ahead is.

Featuring:

• Sacha Black
• Daniel Willcocks
• Tim Lewis
• Terra Kelly
• Matty Dalrymple
• Elizabeth Spann Craig

Show notes:

• 00.00 – Introductions
• 01.25 – Daniel Willcocks and the perils of putting all your eggs into your first book.
• 05.30 – Tim Lewis and building a community for your book.
• 07.40 – Terra Kelly and creating a conversation.
• 09.25 – Elizabeth Spann Craig and getting into ads.
• 10.30 – Matty Dalrymple and accommodating your own needs.
• 13.30 – Sacha Black and doing your launch your way.
• 16.40 – Kristina’s top secret top tip.