From social media and reviews to book clubs, signings, and readings, and even digital versus audio and print, Jennifer Vance, Marketing Director of Books Forward, discusses book trends for 2025 and shares marketing and PR advice for new and established authors. 

Founded by Julie Schoerke as JKS Communications, this year Books Forward is celebrating 25 years of excellence in book marketing and promotion, with over 1,000 authors entrusting their team to advance their writing careers. Since day one, Big Blend Magazines & Radio has proudly reviewed and interviewed authors they represent. Learn more here: https://booksforward.com/