In 1969, author and screenwriter Erich Segal pitched a film to his literary agent Lois Wallace at the William Morris Agency called ‘Love Story.’ She wisely advised him to write it as a book and then sell the rights to a movie studio. The book was a smash hit and sold millions of copies in time for the December movie release starring Ryan O’Neal and Ali MacGraw. 

The film earned over $100 million at the box office and would later be the highest-rated TV Movie of 1972.