Meet Ray Brown, the man behind the successful consulting business, Archibiz. His work revolves around guiding architectural practices, helping them to redefine their operations and aim for higher success. With experience spanning several industries and over 17 years’ worth of coaching skills under his belt, Ray provides architects an open invitation to expand their business footprint beyond their technical skills. His knack for simplifying complicated business processes combined with his understanding of architects' unique challenges makes his wisdom invaluable.

Architectural practices, like any other business, require a certain level of expertise in various key areas to be successful. These key areas include practice efficiency, project management, people management, and perception or perspective. It's not enough to be an expert in design, the ones behind the practice also need to have a good grasp of how to manage their business efficiently and effectively. Recognising these areas of focus can significantly increase the value of a practice and prepare it for a successful future.

In his discussion with Darryl, Ray Brown points out that transitioning from being just technicians to effective leaders is crucial for architects. He uses the analogy of the game Snakes and Ladders to highlight the ups and downs of this journey. Focusing on the areas of practice efficiency, project management, people management, and perception, as suggested by Ray, can aid architects in running their practice more smoothly.

If you would like to learn more about how to start preparing your business, then you can get more information here: It All Begins with Insights.

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