Startup Renegades

Bootstrapping Budget, Big Impact with Heide Iravani, Co-Founder of Piccolina


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Heide Iravani is the co-founder of Piccolina, a mission-driven kids lifestyle brand dedicated to empowering today’s young children to become tomorrow’s change-makers and problem solvers! From their non-traditionally themed apparel for girls to their Trailblazer series highlighting prolific women in history, every product from Piccolina is designed to inspire. And not just the brand, but the story behind the brand is going to inspire you as well.

In this episode, Heide gives listeners great tips and trick for:

  • Setting a test budget for new paid media strategies 
  • Capitalizing off of organic growth the company has gained to take the marketing strategy to the next level
  • Creating profitable running ads without breaking the bank

Tune in to tap into the brilliant business mind of Heide Iravani and hear just how inspiring her entrepreneurial journey really is. Check out Heide's episode here.

Connect with your host on Instagram @shauna.armitage and visit www.startuprenegades.com/become-a-renegade to join the free Renegades Community.

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Startup RenegadesBy Shauna Armitage

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