Episode 17 | Garth Fasano & Christi Loucks
In this episode of Bought the Biz, Garth is in the hot seat.
After acquiring a cash flowing call center business through a traditional ETA search, Garth made a decision that most operators never plan for and many would avoid. He transformed the business from a people heavy services company into an AI powered SaaS platform.
Garth and Christi walk through the full journey. Why the original acquisition made sense. What made the business unique. How advisors and board members pushed the thinking forward. And why the rapid acceleration of AI forced a much bigger strategic decision than simple optimization.
They dig into the realities of winding down a legacy business. Communicating with employees and customers. Letting go of a model that worked. Raising a seed round. Giving up ownership. And sitting with the personal and emotional weight of choosing a harder path.
This is not a typical ETA story. It is a real look at what happens when an operator decides that standing still is riskier than rebuilding everything.If you are an operator, searcher, or small business owner wrestling with modernization, AI, or big irreversible decisions, this episode is for you.