In this episode of Souled Out, Shelby takes us behind the scenes of Moonray Wellness, where she's approaching holistic health with Nutrition Response Testing and a true root-cause approach. We chat through both health and biz strategy (honestly, two of my favorite topics, so this was a fun one). Shelby shares the beautiful parallel between her own health journey and how it shapes her work with clients today, while our conversation dives into the art of building a sustainable wellness practice - from creating genuine long-term relationships to embracing your worth as a business owner.

We explore the power of unlearning old patterns and how establishing clear boundaries have been game-changers in her practice. Plus, she opens up about her vision for making holistic health more accessible while staying true to her core values. If you're looking for business strategy inspiration and/or you're interested in the health and wellness space, this episode is a juicy one.

Code: SOULEDOUT for 50% off new client consultations at Shelby's Moonray Wellness, in person and online!

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00:00 Journey into Holistic Health

02:05 Understanding Nutrition Response Testing

02:55 Business Model and Client Engagement

04:42 Mindset Shifts in Entrepreneurship

08:16 The Importance of Client Commitment

10:32 Unlearning in Health and Business

12:54 Building Trust with Clients

15:54 Purpose-Driven Business Practices

20:58 Setting Boundaries as a Business Owner

29:31 Future Vision for Moonray Wellness

32:22 Health Advice and Daily Practices

38:25 Reflections on Industry Changes