In this episode, Kyle and I talk with Brad Casper, the CEO of Heart and Soul Marketing. Brad is an experienced executive who has had the opportunity to lead billion dollar brands like Proctor and Gamble and Dial. More recently he was the CEO of Owens Harkey, one of the leading ad agencies in Arizona and has since moved on to create his own agency. Brad was super generous with his story and he opened up about some of the new challenges he is facing on entrepreneurship, despite being so far along in his career this is his first time starting a business.