Tom Creighton, Director of Design at Wealthsimple tells us why startups need to align branding, product and marketing from day 1. Wealthsimple is a fintech startup that has quickly captured the wallets of Canadians and they might just be the first startup to ever buy a spot during the Super Bowl.

Intro song by Jeff Kaale.
Hosted by Rally Stanoeva and Dave Hale.

Brand or Bust, with Wealthsimple's Director of Design

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Visit FCB Canada:https://fcbtoronto.com/
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Creative Leadership with Nancy Crimi-Lamanna of FCB Canada

Today on Journey Map, we're joined by David Barnes, President & Creative Director at Charrette. In this episode, we talk about the role of creativity throughout his life, the career jumps that he made over the last few years, and how interviewing different agencies pushed him to start his own. Learn more from David and Charrette:
Visit Charrette: https://charrette.ca/
Connect with David: https://www.linkedin.com/in/davidbarnes3/

Process vs. Ideas with David Barnes of Charrette

Today on Journey Map, we're joined by Nick Verity, CEO of Cleverly. In this episode we talk about, how Nick got his internship at Dreamworks, the messaging change that was a turning point for Cleverly, and the secret to getting tons of company reviews.  Learn More From Nick and Cleverly:
Visit Cleverly: https://www.cleverly.co/
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Visit Zero: https://zero.nyc/
Connect with Joseph: https://www.linkedin.com/in/jfdiii/ 
Connect with Mark: https://www.linkedin.com/in/mgoldstein83/

Creating New Identities with Mark Goldwell & Joseph Delaney of Zero

Today on Journey Map, we're joined by Ben Black, Co-Founder and Managing Director of Akkadian. In this episode, we talk about the catalyst for starting Akkadian, going from zero finance knowledge to a VC career, and the biggest investment dinner he’s ever hosted. Learn more from Ben and Akkadian:
Visit Akkadian: https://akkadian.vc/
Connect with Ben: https://www.linkedin.com/in/benblack/

Brand or Bust, with Wealthsimple's Director of Design

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