<p>Alex and Silje from PIER discuss why getting hold of what your brand stands for is the first step in developing your logo.</p>

Alex and Silje from PIER discuss why getting hold of what your brand stands for is the first step in developing your logo.

Brand Positioning and why it matters

<p>Each week we discuss the big topics that keep marketers up at night. Each episode is about 20 minutes long and will help you to discuss the big marketing issues with your teams, your peers and your boss.</p>

Business

Marketing

Each week we discuss the big topics that keep marketers up at night. Each episode is about 20 minutes long and will help you to discuss the big marketing issues with your teams, your peers and your boss.

Share Brand Positioning and why it matters

Sign up to save your podcasts

Brand Positioning and why it matters

Brand Positioning and why it matters