Job Dictionary

Brand Strategist - What Do They Actually Do In A Day?


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Do you want to pursue a marketing career but feel overwhelmed by the many options? With many job titles to choose from, finding the perfect fit can be a challenge. That’s why today, we’re focusing on one role that might catch your interest: brand strategist!


Our guest, Thomas Hajduk, based in Austin, Texas, is a marketer and brand strategist for various creators on Twitch and YouTube. He is currently the Director of Marketing and Creative Branding at OTK Media, an influencer network and media company.


Join us as Thomas talks about the importance of learning adjacent skills to marketing, the flexibility of working in a startup versus a larger company, and the significance of setting boundaries between work and personal life. He also shared practical tips for career growth, the benefits of continuous self-learning, and so much more…


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WHAT IS JOB DICTIONARY?

Hey 👋 Job Dictionary is a free education platform showing you the 95% of jobs you’ve never heard of before, sharing in-depth interviews with professionals in a vast variety of fields, so you can see what the job is REALLY like through their personal experience and pick the best one for you. Visit jobdictionary.com to explore our vast selection of categories (launching this July 2024) and grab our Job Hunt Hacks to help you land your dream job.


⌚️Timestamps:

00:00 Introduction to Thomas Hajduk and his responsibilities as a marketing strategist

05:50 The importance of self-learning and time management

07:30 Explaining the different marketing positions

11:30 Insights on startups vs. big companies to become a marketing strategist

13:18 Navigating the complexities of marketing

17:16 The tasks a marketing strategist do

20:01 Pace, schedule, and flexibility of work 

23:00 Typical career progression and advice

26:29 Explore more job options with Job Dictionary

...more
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