This week on The Panel, Jen sat down with Yesi Fortuna, photographer and co-founder of Fortlion studio, and Hance Taplin, Designer and Founder of ByWayofDallas, to discuss niche branding. Both Yesi and Hance have experience with brand building, but they bring unique perspectives as Hance built excitement and demand around his brand, and Yesi does this for other brands. Hance and Yesi share what they believe sets brands apart in 2020 and tips for how to create awareness and build excitement for your product or service.

On The Panel:
Yesi Fortuna
Hance Taplin

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