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Share Brands and the Brain: How to Use Neuroscience to Create Impactful Brands: How to Use Neuroscience to Create Impactful Brands by Arvind Sahay
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Brands and the Brain: How to Use Neuroscience to Create Impactful Brands: How to Use Neuroscience to Create Impactful Brands by Arvind Sahay
Please visit https://thebookvoice.com/podcasts/1/audiobook/657072 to listen full audiobooks. Title: Brands and the Brain: How to Use Neuroscience to Create Impactful Brands: How to Use Neuroscience to Create Impactful Brands Author: Arvind Sahay Narrator: Derek Denzil Format: Unabridged Audiobook Length: 9 hours 4 minutes Release date: January 24, 2023 Genres: Career Development Publisher's Summary: It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about brain-operating principles and their impact on how humans perceive brands. The book also analyses how modern brands are created by leveraging brain functioning. In a nutshell, the book explains the indispensable role that the human brain plays in creating, sustaining and rejuvenating brands.
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By Waino KleinPlease visit https://thebookvoice.com/podcasts/1/audiobook/657072 to listen full audiobooks. Title: Brands and the Brain: How to Use Neuroscience to Create Impactful Brands: How to Use Neuroscience to Create Impactful Brands Author: Arvind Sahay Narrator: Derek Denzil Format: Unabridged Audiobook Length: 9 hours 4 minutes Release date: January 24, 2023 Genres: Career Development Publisher's Summary: It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about brain-operating principles and their impact on how humans perceive brands. The book also analyses how modern brands are created by leveraging brain functioning. In a nutshell, the book explains the indispensable role that the human brain plays in creating, sustaining and rejuvenating brands.