Gems to Jewels

Brands Can Change


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What if the version of you everyone expects… isn’t the one you’re becoming?

In this episode, I explore the power of personal rebranding through the lens of friendship, trauma, responsibility, and healing. What started as a girls’ trip turned into a mirror, reflecting roles I never signed up for and blind spots I couldn’t ignore.

Using the Carat, Cut & Clarity framework, I walk through:

  • Shedding the weight of old labels and expectations
  • The humble work of rethinking who I am and who I’m called to be
  • Reclaiming joy, purpose, and space for softness
  • How childhood wounds quietly shape adult dynamics
  • My 5 blind spots and 5 superpowers in becoming the brand I now honor

This episode is a reminder: you are not stuck. You are a gem in motion. And yes, brands can change.

Tune in, reflect, and ask yourself: What promise is your brand making to the world and is it still true

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Gems to JewelsBy Predencia Sajous