August 22, 2024

Brands Have No Idea How to Work With YouTubers

1 hour 32 minutes

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This week, Chris Niccolls, Jordan Drake, and Jaron Schneider discuss the difficulty brands have with working with media personalities that live outside of the "traditional" publication sphere. We also missed a lot of news over the last two weeks so we recap the biggest stories of August, including Sony launching new HandyCam camcorders for the first time in many years, new info on the Canon EOS R5 Mark II's dynamic range, and the revelation that almost half of Tamron's business comes from making lenses that aren't branded Tamron.

Check out PetaPixel Merch: store.petapixel.com/

We use Riverside to record The PetaPixel Podcast in our online recording studio.

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In This Episode

00:00 - Intro

08:31 - The Canon EOS R5 II’s Dynamic Range Performance Is Complicated

13:58 - Sony announced new handycams

18:50 - Benj Haisch tracks down $25K worth of stolen gear

26:03 - Frame.io now supports camera to cloud directly into Lightroom

29:16 - Canon believes the R3 and the R1 appeal to different photographers

31:58 - 46% of Tamron's sales come from making other camera company's lenses

35:16 - Pre-orders for the Mint $799 Rollei 35AF film camera start on September 10

37:50 - Brands have no idea how to work with YouTubers (Team Pixel drama and follow up

52:50 - The HDR situation

55:49 - Adobe has some work to do...