We're back with all new episodes, bringing you the behind the scenes look at companies that are trying to make the world a better place. Joining us this week is Alia Alston, founder and CEO of Icebox Therapy. Alia tells about how she turned a personal tragedy into one of the fastest growing franchise businesses in the US. She also breaks down the science of Cryotherapy for us. Learn more about her and Icebox Therapy at https://iceboxtherapy.com/.