Issac Roth and John Poelstra are joined by Mike McGrath to discuss the early days of OpenShift and how it convinced Red Hat to take a chance to solve its ‘coolness crisis.’ 

Topics discussed:

• The technical environment that allowed for Red Hat to consider acquiring OpenShift.
• Heroku and first-mover advantage.
• OpenShift’s scatter-shot approach to launching products and the “summit curse.”
• The early days of product evangelism and community building.
• Real marketing for tech products.
• RedHat’s coolness crisis.
• How Red Hat supported the growth of OpenShift.